Aleksandra Uzelac, PhD

Senior Research Associate

Institute for International Relations (IMO), Zagreb, Croatia

Aleksandra Uzelac is Senior Research Associate at the Institute for International Relations (IMO), Zagreb, Croatia, and Head of their Department for Culture and Communication. She holds a PhD (2003) in information science from the University of Zagreb.

She has 20 years of professional experience in the area of cultural research - cultural development and cultural policy issues, digital culture, virtual networks and portals, digitalisation and the cultural sector, international cultural cooperation and networks. Her present interest centres around the changing environment and context that digitall culture has brought to cultural policies and the impact of globalization, convergence processes and commercialization of society and the virtual sphere on cultural diversity. Results of her research have been published in books and journals in Croatia and abroad.  In 2008 she was co-editor and one of the contributors of the book Digital Culture: The Changing Dynamics.

She has combined her research activities with practical initiatives aimed at developing the e-culture infrastructure in Croatia, initiating the Croatian national cultural portal in 2000. She is a member of the Culturelink Network team and the Culturelink editorial board since 1993, as well as a member of the international steering committee of the CultureMondo Network (2006 – present). She is member of various expert groups that focus their activities in the field of cultural policies or digital culture (EENC; On-the-Move), bringing into the policy mainstream issues related to the new context digital culture has brought to the cultural sector and cultural policies through international research and conferences. Within the framework of the mentioned initiatives Dr. Uzelac has provided expertise in the form of issue papers, comments to the study and research studies for the European Commission (Digitisation - How to fully exploit opportunities? Issues Paper prepared for the Education and Culture DG for the European Culture Forum 2011; peer review of the Analytical Report on Crowdfunding schemes in Europe, on behalf of EENC) and European parliament (study ‘Encouraging Private Investment in the Cultural Sector’, detail briefing note ‘THE CULTURE STRAND OF THE CREATIVE EUROPE PROGRAMME 2014-2020’).

Involvement in European Networks and membership in boards and working groups:

  • Member of the Europeana Awareness, Best Practice Network (2012-2014)
  • Member of the pool of experts in  EENC European Expert Network of Culture ( (2010-2014)
  •  Coordinator of  the group of experts providing expert advice in the field of culture for European Parliament (2010-2015)
  • Member of the international steering committee of the CultureMondo Network  (2006 – present)
  • Member of the steering committee of the CultureNet Croatia Portal (  (2001 -2004, and from 2004 on consultant to the project)
  • Member of the expert group for digital culture for G2CC project of the On-The-Move Association (2004-2006)
  • Member of the editorial board of the Culturelink network (  (1993- present)
Publications & References
  1. Aleksandra Uzelac and Biserka Cvjetičanin (editors) (2008) Digital Culture: The Changing Dynamics, Zagreb, Institute for International Relations, ISSN/ISBN:978-953-6096-46-6
  2. Uzelac, Aleksandra (2011) 'Digital networks – communication and cooperation tools for cultural professionals', IN: Networks: The Evolving Aspects of Culture in the 21st Century 79-88, ISSN/ISBN:978-953-6096-57-2
  3. Uzelac, Aleksandra (2011) 'Digitisation – How to fully exploit opportunities?', IN: ,
  4. Uzelac, Aleksandra (2010) 'The Role of Cultural Portals in the Context of Converging Digital Culture', IN: Medijska istraživanja (Media research) 2 5-42, ISSN/ISBN:1330-6928
  5. Uzelac, Aleksandra (2010) 'La cultura digital, un paradigma convergente donde se unen la tecnología y la cultura: desafíos para el sector cultural ( Digital culture as a converging paradigm for technology and culture: Challeng', IN: Digithum 12 , ISSN/ISBN:1575-2275
  6. Uzelac, Aleksandra (2009) 'The Place of Cultural Portals in the context of converging digital culture: Analysis of the Third Culturemondo International Survey of Cultural Portals', IN: ,
  7. Aleksandra Uzelac (2008) 'How to understand digital culture: Digital Culture - a resource for a knowledge society?', IN: Digital Culture: The Changing Dynamics 7-21, ISSN/ISBN:978-953-6096-46-6
  8. Aleksandra Uzelac, Daniela Angelina Jelincic (2008) 'ICT as Interface for Cultural Consumption and its Application for Cultural Tourism (La TIC como interfaz para el consumo cultural y su aplicación en el turismo)', IN: ADOZ - Revista de Estudios de Ocio (Journal of Leisure Studies) 32 63-81, ISSN/ISBN:1887-1585
  9. Aleksandra Uzelac (2008) 'Informacijsko društvo - tržište ili civilno društvo?', IN: Mediji, kultura i civilno društvo 75-104,
  10. Aleksandra Uzelac (2008) 'Kulturni portali - strukture virtualne komunikacije ( Cultural portals – Structures of Virtual Communication )', IN: Connecting Croatia: Javni, privatni i civilni sektor kulture u virtualnom prostoru 63-80, ISSN/ISBN:978-953-6096-473
  11. Aleksandra Uzelac (2007) 'El Reconocimiento de las Redes en el Campo Cultural: Modelos de Redes en el Ambito Real y Virtual (Recognising Networks in Cultural Field: Network Models in Real and Virtual Sphere)', IN: Periférica - Revista para el análisis de la cultura y el territorio 8 133-155, ISSN/ISBN:1577-1172
  12. Aleksandra Uzelac (2006) 'Cultural Networks in Virtual Sphere - Between Infrastructure and Communities', IN: Dynamics of Communication: New Ways and New Actors 305-317, ISSN/ISBN:978-953-6096-39-8
  13. Aleksandra Uzelac (2005) 'eCulture: Cultural Goods Between Public Domain and Private Property', IN: eCulture: The European Perspective Cultural Policy, Creative Industries, Information Lag 31-40, ISSN/ISBN:953-6096-36-6
  14. Aleksandra Uzelac, Biserka Cvjetičanin (2005) 'eCulture - a trans-generational issue?', IN: Whose Culture is it? Trans-generational approaches to culture 40-44,
  15. Aleksandra Uzelac (2005) 'Cultural Networks and Cultural Portals: A New Infrastructure for Cultural Sector', IN: Documentation and Users - Proceedings of the CIDOC Annual Conference article, ISSN/ISBN:953-6942-15-1
  16. Aleksandra Uzelac (2004) 'Virtual networks in culture: between citizens and consumers', IN: Trans. Internet-Zeitschrift für Kulturwissenschaften 15 article,
  17. Aleksandra Uzelac (2004) 'Digitalna kulturna dobra u informacijskom društvu između javne domene i privatnog vlasništva ( Digital Cultural Goods in the Information Society between the Public Sphere and Private Ownership )', IN: Medijska istraživanja (1330-6928) 10 / no. 1 37-53,
  18. Aleksandra Uzelac (2003) 'Technology as a Tool for Diversity', IN: Culturelink review 41 127-132,
  19. Zrinjka Peruško Čulek, Aleksandra Uzelac (2000) 'Transition as a Menace? Women in the Arts and Media in Croatia', IN: Pyramid or Pillars: Unveiling the status of women in arts and media professions in Europe 293-297,
  20. Aleksandra Uzelac (2000) 'Semiological perspective to the organisation of knowledge in museums', IN: Proceedings of INFORMATICA 2000: IV Congreso internacional de informatica en la cultura article, ISSN/ISBN:959-7160-01-3

  • Email Address:
  • Office: Zagreb, Croatia
  • Research Interests:
    digital culture, cultural portals on the internet, culture and technology, cultural policy research, cultural cooperation