Ana Martinoli, PhD

Assistant Professor

Faculty of Dramatic Arts, University of Arts in Belgrade
Biography

Ana Martinoli has been working at the Faculty of Dramatic Arts in Belgrade since 2003.
She is an assistant professor since 2010, at the Department of Management and Production of Theater, Radio and Culture.

She graduated from the Faculty of Dramatic Arts in Belgrade in 2002, and obtained her Magister’s degree in 2007 on the topic Programming strategies for the commercial radio. She defended her PhD thesis entitled Transformation of radio as a media and radio audience under the influence of new technologies in 2010, also at the Faculty of Dramatic Arts.

In October 2004, Ana Martinoli attended a distance - learning MA course Communication for Development of the University of Malmö (Sweden).


Professional development: 
January 2010 - Radio Day, Belgrade (IREX, BBC World Service) 
July 2005 - Radio music programming, Chris Price (BBC Radio)
July - August 2004 - Radio Summer University, Siena (Universita degli Studi, Irene) 
July 2004th - Media Management, (Graeme Morland, IREX) 
April - July 2004 - London School of Public Relations (LSPR and McCann Ericksson), Belgrade 
 

Ana Martinoli has published several scientific articles in Proceedings of FDA, ANEM, Link magazine.

Publications & References

1. PhD Thesis: Transformacija radijskog auditorijuma i radija kao medija pod uticajem novih tehnologija, 2010.
2. Magister's Thesis: Strategije programiranja komercijalnog radija, FDU, april 2007.

Published papers:

1. ''Crowdfunding kao strategija opstanka  i razvoja nezavisnih medija - studija slučaja IndieVoices'', Zbornik Fakulteta dramskih umetnosti, 2014. 

2. ''Interaktivnost i multimedijalnost kao okvir za razvoj savremene radio drame / nove uloge publike i radio producenta'', postkonferencijski zbornik Menadžment dramskih umetnosti i medija - izazovi 21. veka, FDU, 2014.

3. ''Publika i medijski multitasking – podeljena pažnja u eri multiplatformnosti''. CM - Časopis za upravljenje komunciranjem, 28, 2013,  ISSN 1452-7405

4. ''Čekajuci radio u Srbiji u 2014... '', Medijski dijalozi, Broj 17, godina VI (novembar 2013), 155 - 189, ISSN 1800 - 7074.

5. ”Taktički mediji u funkciji prikupljanja ličnih sećanja i njihova funkcija u kreiranju kolektivnog sećanja – studija slučaja ''9-11 and After - Virtual Case Book'’, http://www.fdu.edu.rs/uploads/uploaded_files/_content_strane/2013_ana_martinoli.pdf

6. "Uticaj aktivne publike na budućnost news sadržaja u digitalnom  medijskom okruženju", Medijski dijalozi, broj 16, 2013, ISSN 1800‐7074, (str. 281-297)

7. „Producent programa radija - od organizatora do menadžera radija”, Zbornik radova Fakulteta dramskih umetnosti 19, Beograd: Institut za pozorište, film, radio i televiziju  FDU, 2011, str. 257-267, ISSN 1450-5681

8. ”Izazovi novih tehnologija i budućnost radija”, Monitorng medijske scene u Srbiji broj 3, Beograd: ANEM asocijacija nezavisnih elektronskih medija, 2010.

9.  “Novi mediji i kreativne industrije - nove mogucnosti za publiku”,. Kultura: časopis za teoriju i sociologiju kulture i kulturnu politiku 128, Beograd: Zavod za proučavanje kulturnog razvitka, 2010, str. 161-186, ISSN 0023-5164 

10. “Radio revolucija – radio za 21. vek“, Zbornik radova Fakulteta dramskih umetnosti, br. 10, str. 123-141, 2006

11. “Faktori programiranja komercijalnog radija“, Zbornik radova Fakulteta dramskih umetnosti, br. 11-12, str. 223-234, 2007

12. ‘’Komercijalna produkcija na radiju – teorijska i praktična iskustva’’, Zbornik radova Fakulteta dramskih umetnosti, br. 6-7, str. 177-192, 2003.


 

* Production of promo campaign LIVE EARTH, production and live broadcasting, coproduction with MTV, April-June 2007.
* Creative production of promo campaign SIGURNA KUĆA (SAFE HOME), 2006.
* Participated in research Lokalni radio u Srbiji organized by IREX (www.irex.org), FDU i Faculty of Political Sciences, Belgrade,  May-June 2004


  • Email Address: ana.martinoli@fdu.bg.ac.rs
  • Office: Belgrade, Serbia
  • Research Interests:
    Media Management Electronic Media Management Production of Drama Arts and Media Theatre and Radio Production
  • Courses Taught:
    Media and Communicological Characteristics of Electronic Media
    Introduction to Radio Production and Programming
    Human Resources Management in Culture and Media
    Strategic Management and Marketing
    Electronic Media Management
    Marketing in Culture
    Digital Media Theory
Consortium